For a long time, I felt that networking was a waste of time.
Not because relationships don’t matter.
But because most networking felt fake.
Meeting more and more people.
Exchanging smiles, business cards, LinkedIn requests.
With no real framework for turning any of it into something meaningful, except hoping that luck, timing, or serendipity would magically do the work.
It wasn’t clicking.
I can’t keep up with endless surface-level connections.
And I don’t want to.
There’s no depth there. No real trust.
And I don’t feel good pitching my business to every person I meet, hoping that maybe one day they’ll need me.
By the time they do, we’ve usually gone our separate ways.
And when that moment comes, people don’t choose the best option, they choose the one that comes to mind first.
Luck plays too big a role in that system.
And honestly?
I want to eliminate luck as much as possible from my success equation. If it's there - good. If not, I want to still win.
Yesterday I came across a post by Sharran Srivatsaa, entrepreneur and investor, President and Managing Partner at Acquisition.com with Alex Hormozi. He wrote:
“Your network isn’t who you know.
Your network is who knows you can deliver.
Connections mean nothing without credibility.
Build credibility first.
Show up consistently.
Deliver results.
The network builds itself.
Focus on the work. Not the networking.”
That gave me chills. I felt - that I could work with. In fact, that what I understand and prefer.
This year, I started doing something different.
On January 3rd, I ran a Clarity Reset, a free space for strangers to reflect on their 2026 direction.
No pitch. Just value.
Then I ran my first-ever 5-day challenge, High-Performing Entrepreneur Reboot.
One hour a day. Real tools. Real value. Real connections.
I also onboarded 5 new clients for free for a month.
Not as a gimmick, or hack.
But so they could experience what I can deliver.
So that when the time is right, they don’t just “know me.”
They know I’m useful.
They know I can help.
They know I deliver.
Let me ask you this:
Do you think these connections are gonna be tighter and better than with someone you’ve randomly met a couple of times at another networking party, vaguely understanding what they do?
In 2026, I’m putting this approach to a real-life test.
Not trying to network with the right people.
But trying to be genuinely useful to the right people.
Let’s see where it goes.
Einstein famously said:
“Insanity is doing the same thing and expecting different results.”
Maybe the answer to networking isn’t doing the wrong thing harder.
Maybe it’s doing what we already know works.
Over to you, dear reader,
Where are you still hoping that “the wrong thing” will finally work this year?
And what might happen if you tried different instead?
