Play Your Hand
3 days ago, I made a decision.
I’m wrapping up my corporate business venture. Going all in on content creation, growing my audience, my 1-1 and group coaching.
I closed the loops. Cut the dead ends. Cancelled every meeting that no longer made sense. Blocked out this weekend to build my content strategy. And — almost immediately — landed a new client.
Then I did something I probably should have done sooner. I went back and looked at where I’ve had the most success in my life. Where I felt most alive. Where I made the most money.
I ran a couple of values and aptitudes assessments — drivers, personality, natural fit.
It became very clear.
I had been playing the wrong game. And that’s exactly why I was losing, while working really hard!
Yesterday I read a newsletter by Alex Hormozi called Play Your Hand.
The concept is simple. Life deals you a set of cards. Your job is to figure out the best game you can play with those cards — not to wish for a different hand, and definitely not to play a dumb strategy with the hand you have because you’re too busy fantasizing about someone else’s or some other game.
And that’s what I did when I decided I needed to get into corporate work instead of doubling down on the thing I was already quite good at.
And it’s what a lot of entrepreneurs do too — chasing some AI venture they barely understand instead of using AI to accelerate the business that’s already working.
And it’s what people do at work often as well — saying yes to a promotion with a little more status and a little more pay that quietly dismantles everything they actually love about the job, everything they’re actually good at.
Play the hand you’ve been given. And play it well.
So, what’s your hand?🃏
What drives you? What are your values?
What do you already do well, get complimented on, see great results from?
What do you enjoy so much you’d do it even if it wasn’t your job?
Mine?
I want impact I can feel.
I want freedom and agency in how I work, what I do, when and with who.
I need to express my own voice, my own POV every day.
And I want to learn, change, invent, and build something new — constantly.
(Not exactly the ideal checklist for a corporate partnership that runs on compliance, predictability, and scaled sameness.)
It’s my hand.
And I’m finally going all in on playing it.
What’s yours? And are you playing it as well as you could?